TIKTOK GUIDE: OPPORTUNITIES FOR INFLUENCERS AND BRANDS
TikTok is a social media network platform for video sharing, which is boomed firstly in China, entering some other markets around the world. Especially, the TikTok platform allows the creators, also referred to as a user, to upload the vertical form short videos and edit and upload the vertical form short videos that are in the vertical form that is maximumly up to 60-sec long duration, a sound that set to background. These sounds are known as pop culture sort or voice over from movies, voiceovers from TV shows, or snippets of the songs. In addition to the sounds or music, users have other elements with a creative way that is available to them on that such app as stickers, quick cuts, filters, so that people can be used to make their video content. Also most of the users use it so that you can reach highest views by get TikTok views for record their own voices to their videos, and upload that voiceover, so that it can be used as a sound.
Video content goes virally, usually on the TikTok platform, which includes the routine of dance, which are developed by more people or one person to start and then only copied around the world with spins in creative ways. But TikTok is not just certainly about the dance routines. Much prettier than any other type of video content that you are used to watching on some other social media platforms can be found on the platform TikTok, within its creative, short, and unique platform. From the fashion tutorials, beauty tutorials, comedy skits, self-help videos, and kitchen hacks, you will not get struggle to search any type of video content on there in the raw ways that delivered you have not seen probably before.
The social media platform is all about authenticity and self-expression. Now the platform is being additionally used to fight the COVID-19 misinformation. They have just included an inline platform that features the users who can access the World Health Organization’s information. Gen z was initially thought to be the “generation of TikTok.” In 2019 September, the survey by the YouGov, “TikTok was most often used social media platform by the teenagers, particularly between the ages thirteen to seventeen,” said 2% of the US teens. We are now seeing much more millennials and Gen Z embrace the social media platform these days. Many celebrities are also joined TikTok recently. From Jack Black, Mariah Carey, Ashley Tisdale, J-Lo, Bella Hadid, and Jessica Alba.