instagram

IGTV: HOW TO MAKE GREAT VIDEOS

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The social media world is raving about IG’s latest feature at an event in San Francisco. The latest feature is called IGTV/ Instagram TV, and this feature will change the way you think of IG video.

WHAT IS INSTAGRAM TV / IGTV?

Instagram TV is the latest application for watching vertical form long videos. IGTV is designed specifically for watching videos in vertical format. To watch the video on full screen, you do not have to flip your phone. You will see the videos from the Instagram users you are subscribed to on IGTV. To get popularity among your industry buy Instagram TV views. IGTV also helps you to find new content based on your engagement with other content and subscriptions. IGTV is much like YouTube, but for vertical videos. 

The main pages of IGTV are For You, Follow, Continue Watching, and Popular. The “For You” section recommends some interesting content that is based on your subscriptions and likes. In the “Follow” section, you can find the content from the people you follow. In the “Continue Watching” section, you will see the videos that you started to watch but have not yet finished watching. In the section “Popular,” you can find the trending videos in your area. 

IGTV: WHAT YOU NEED TO KNOW ABOUT THE LATEST FEATURE OF INSTAGRAM?

Instagram TV is the same as IG Stories when it comes to specifications. But there are some important differences that you might want to know and pay attention to it. 

  1. 9:16 is the video aspect ratio, which means you might want to crop your videos to 1920 pixels high and 1080 pixels wide.
  2. Fifteen seconds is the limit for the minimum IGTV video length.
  3. For the smaller accounts, the maximum video length is ten minutes.
  4. If you have verified accounts and bigger accounts ( more than 10 000 followers), you can post videos up to sixty minutes long. In this case, you will need to post the videos from your desktop/computer, though.

WHAT MAKES A GREAT INSTAGRAM TV VIDEO?

IGTV brought an awesome new opportunity for content creators to share their video content with audiences. Instagram users rightly used the opportunity for posting longer-form videos. IGTV brings its own rules just like any other social media platform. 

IGTV videos are full screen. So ensure that your viewers do not miss any significant points. Colors play an important role in IGTV because IG is a visual platform, so Instagram TV is no exception. Ensure you use the matching fonts and colors if you are editing IGTV videos by adding background or text to them.  

It is good to add a solid background with relevant captions if you want to upload a landscape video. The format will match the platform best this way. To become popular among your competitors buy Instagram TV likes .  The aspect ratio of IGTV videos is 9:16. Some parts of your videos might be cropped if you post the video more than the aspect ratio. Make sure that you put your text on the video on the center part because if your video is cropped, the text will be visible.

instagram

INSTAGRAM TIPS FOR BUSINESS

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Instagram is a powerful tool for marketing your business. Instagram is one of the most popular social media networks that can play a great tool for your business marketing. First, you have to create a personal account on Instagram and then convert it into an instagram business account. Wisely use the hashtags, respond to your audience’s comments, and use high-quality videos and photos to get the most out of Instagram. 

With nearly 112.5M users, Instagram is one of the most popular social media platforms in the world, according to the 2020 reports. Instagram keeps rolling out new tools to help the business and brand owners succeed on the social media platform based on photo sharing, from gathering insights to selling services and products. To become successful on the Instagram platform, it is not too late to join. Businesses can increase more sales, boost their brand and business and promote their services and products on Instagram with the right strategy for marketing. Buy Instagram story views is the best way to make your business and brand successful. 

BUSINESS INSTAGRAM ACCOUNT CREATING

  • Download the Instagram application for Windows, Android, or iOs on your tablet or smartphone.
  • Open the application and click to sign up.
  • And enter your email id; it is better to use your business email address or an email id that is specifically designated for your business’s social media platforms. If you have a business account there, you can also log in with the Facebook account.
  • Choose a password and username.
  • Now you have a personal account on Instagram, and now you have to convert it into a business account.
  • Go to your profile and select the 3 bars ( in the top right-hand side corner).
  • Tap on the option “settings” and switch to a business account. Add a short biography, website URL, profile picture, a name, username, and information about your business. Ensure that you add your contact information because it will help your audience connect with your business.

TERMINOLOGY OF INSTAGRAM:

Tag, Instagram stories, Instagram handle, IG, home, highlights, hashtags, followers, follow, filters, direct messages, and bio.

BIO: This refers to the biography section in your Instagram profile. Brands and businesses can also use ths section to include a call to action.

Direct messages: through the direct message option,  privately users can communicate with each other. To keep the conversation private, It is the best way to chat with your customers through direct messages if a customer has a question or complaint. The direct messages of Instagam are often called DMs.

Filters: to enhance the colors and features, you can apply predefined Instagram filters to your photos.

Follow: when you follow a user on the Instagram platform, you can see their Instagram stories at the top of your news feed and see their content in your timeline. 

Followers: when other users follow you, they will see your posts in their timelines.

Hashtags: you can use the hashtag with the “#” symbol.

Highlights: it appears on your Instagram profile just above your regular posts, and it will be available until you delete it.

instagram

How To Use Instagram Reels To Get More Traffic And Increase Sales

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A popular Instagram app recently launched Reels feature that allows users to make short form videos creatively using editing features. Instagram now includes a section for Reels on the explore page which helps users can easily find your video at the top of the screen. Reports say that quick story telling videos gain popularity among audiences. So, just 15 seconds is enough time to capture the audience’s attention and entertain your followers. Plenty of brands are ready to use Instagram Reels’ marketing strategy to build their brand strongly. Here are the details of how to use Instagram Reels for your brand.

Share Educational Content

Through education content, though you would make content without mentioning your brand, you are going to make the awareness about your brand, which is a great way to promote your product or services. Here are the ideas about:

  • How to use Instagram marketing campaign ads for small business
  • 5 Steps to good decision making
  • 6 simple steps to create your website

The interested audience watches your video and gets knowledge about these above things. After that, pair education content with a newsletter or lead magnets for your business. From these things, you could do Instagram Reels visitors to move your website to visit and then some of them become your customers or subscribers.

Share Behind The Scenes 

When you share behind the scenes which shows your profile more authenticity and builds great relationships between you and your customers. For example, suppose you own a restaurant. In that case, you can share with your audience using vegetables or meat for cooking, customer’s reviews about your food, and how your chef cooks the food with cleanliness which makes your product have high quality.

Share Your Brand’s Story

Trust is the first and foremost thing as far as business and marketing is concerned. Like traditional marketing you need to build trust for your business in social media marketing as well. For this you can share who you are, how you started your business journey, about your products and so on. You can create an attractive video on reels to share all these and such a video would get ample Instagram reels views and makes your Instagram profile more popular. As a result, a strong connection is built between you and your audience who will stay with you forever.

You want to get more audience trust in your products, and so you should share who you are, where you start your journey, how you built your great business and every dynamic story about your brand. Telling more about your brand is a great way to build a bridge between you and your inspired audiences. After that, they share your video with their friends, and you get more Instagram Reels views for your business profile. If you have more engagement, your profile will become popular. 

The Takeaway

Creative content with high quality always has a high engagement rate. While you make your content with creativity which improves your content perspective among the people. If you are targeting young people and teenagers, Instagram Reels is the right place for your marketing because Instagram is enamored among Gen z and teenagers. 

Track the result of engagement and experiment with more content which format is suitable for your work, and use the style for your Reels—making more videos to expose your brand easily. Many influencers and creators are using Reels to achieve their goals. While you need to expand your business skyrocket height, try to use creatively and get a lot of benefit from Instagram Reels.

TikTok

Skyrocket Your TikTok Engagement Rate:5 Tactics That Everyone Must Check

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If you want to skyrocket your engagement rate on TikTok?

Does nothing work? In this article, you will see a few techniques, which help increase your engagement rate.

TikTok is one of the booming social media apps. It allows the users to create short musical videos. Did you know? TikTok has more than 800 million monthly active users. Either if you are a marketer or an individual, engagement is the key to success. Not only on TikTok but also on all other social media, engagement is a crucial factor. Depending on your account, you have to plan strategies or plans to generate an engagement rate.

In this article, you are going to learn some of the tactics to boost your engagement rate on TikTok,

Are you ready to get started?

Figure Out From Audience

Once you open the app, there are hundreds of personalized videos waiting for you. You can’t satisfy everyone on TikTok. Moreover, you have a massive number of people. That’s why it’s essential to focus your target audience alone. Just have a look at your competitor’s profile or account, which is related to your account. Check how they post their content and how they express it. Notice what kinds of content they are targeting. From this, you can have some idea about reaching your target audience. 

You can even find people who are interested in your business. Once you spot them, follow them and engage with their content. Make use of TikTok analytics to know about your target audience.

Come Up With New Challenge 

TikTok is full of trends and challenging videos. Moreover, people love to participate and engage with challenges. Create your own challenges, ensure it must be funny and straightforward, it encourages others to do it. If your challenges went well, they would get featured on the “for you” page. Then you will get the maximum engagement rate and receive audience interaction. Moreover, you can consider Bouxtie TikTik fans to attain more reach and audience attention. If your one video got viral, then you can start posting all kinds of content, including your personal brand. That way, you can build brand awareness and popularity.

Add Right Hashtags

Hashtags are playing a significant role in finding your content in this big ocean. When you use specific hashtags, it’s easy for the audience to spot your content depending on your content. If you use general or irrelevant hashtags, your content will disappear in the crowd. 

For instance, if you create videos with your dog, use hashtags like #doglove #pet. Also, don’t forget to use the hashtags #foryou or #fyp.

Keep your eye on trending and popular hashtags. Try to use those hashtags in your content. 

Pay Attention To Trending Songs 

Every week, TikTok will come up with trending songs. If you are creating videos on that particular song, sure you get noticed and even appear on the “for you” page. You will see a new challenge or music that frequently appears on the “for you” page every other day.

Maintain Maximum Presence 

Sure, you will get paid if you post content frequently daily. Suppose if you are a starter with no followers, but your post regularly slowly, you will grow your account. Try to post engaging content, don’t get afraid to be funny. When you offer something new that one has tried till now, it is one of the great ways to grow on TikTok.

Conclusion 

I think now you know how to increase your engagement rate. Post regularly, go with trends, make use of trending and viral videos. Interact with your audience, which is an effective way to expand your engagement rate. I hope this article finds useful for you to increase your engagement rate.

instagram

How To Use IGTV Successfully- Top 5 Tactics That Must Try

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Instagram has reached a great height; its monthly active users were about 1 billion. It is always looking forward to creating new ways to help business owners and marketers reach their customers and get people entertained. With lots of modifications, Instagram came up with a new feature, IGTV, which is also known as Instagram TV. It is a separate app, which is interlinked with the Instagram platform. 

Did you know? More than 200 million users visit at least one business profile. 

Video has become the most crucial tool for business marketing. So, every marketer must step into IGTV to promote their business in an effective way. Moreover, many marketers find it easy to market their business on IGTV. If you are new to IGTV and don’t know how to grow, here are some tips for using IGTV effectively.

Add Call-To-Action 

On IGTV, you have the opportunity to add clickable links to your desirable page. You can put your call-to-action in the description part, which helps to promote your business or brands. Tell your audience what they have to do after watching your video. Because some audience may read your description fully. Through ideal call-to-action, you can direct your audience to relevant content, website, or product. 

Quality Is Crucial Than Quantity

If you post quality videos, then you have more chances to receive audience engagement. Just like that, don’t create videos, research audience preference. Put yourself in their shoes so that you can easily understand your audience’s expectations and needs. Once you gather all those stuff, then plan your content ideas. Create with a purpose, add value to your content. 

Avoid extending your video length because people love to engage with short videos. By creating short videos, you can bring more engagement. If gaining audience interaction is your goal, you can buy IGTV comments, attracting audience attention. Before posting, ensure you have done proper editing. Use editing tools to edit your videos, give appealing titles and descriptions. Your video must be visually attractive. All those things help to increase your video quality. 

Be Super Active 

One of the best ways to hold your audience’s attention is by uploading videos frequently. IGTV is like a traditional TV, so you need to plan yourself similar to a TV producer. They will plan the entire program in advance and upload it one by one. You can try the IGTV series, which helps you to maintain constant engagement. Posting time is also important to gain engagement to your videos. Try to figure out your audience’s active time, then upload your content according to that particular timings.

Reuse Your Old Content

IGTV allows you to post old content that is posted anywhere on the internet. For instance, if you have popular content, which is already used on YouTube, you can reuse them in your IGTV channel. Before posting, ensure you have done proper editing according to the IGTV platform. Through this, you can obtain more engagement, and it helps to bring existing YouTube audiences to your IGTV channel. In this way, you can give new life to your great old content. 

 Connect With Your Audience 

Building a good relationship with your audience helps to construct trust and authenticity in your channel. Just try to give instant replies to your audience interaction. By the way, nowadays, people expect immediate responses to their questions. 

Conclusion 

IGTV is one of the best stages to share engaging videos. It is possible to upload both portrait and vertical videos. Once you publish your IGTV videos, cross-promote them on Instagram stories and feed to get maximum reach and engagement. 

Author Bio

Mary Kyle is a content developer and marketing manager who works at Snaphappen. She has written more trending articles on social media and has a handful of experience in delivering engaging content.

instagram

Beginners Guide: How to Start Your Business on Instagram

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Instagram is one of the engaging social media platforms for every individual and business to create, edit, and share images and videos. 

Nowadays, many marketers use different social media platforms to promote and enhance their brand with a wider crowd. 

Instagram is the fastest-growing platform to present your brand worldwide. 

In this blog post, we’re sharing some valuable information for beginners to start their business on Instagram. 

Let’s get elaborate. 

1. Set An Instagram Business Account 

On Instagram, there are two types of accounts. One is a User account, and the other one is a business profile. If you are a business owner, you can create an Instagram business account. 

If you want to create a business profile, first, you need an Instagram user account. 

Then you can switch your business account in the following procedure. 

  • Go to your profile page and tap the setting option
  • Click account 
  • Tap switch to professional account
  • Click the Business option and choose your industry

2. Draw A Complete Profile 

The profile is one of the essential parts to present your brand as more authentic and professional. So, first, you can make your profile more attractive. 

You can include your username as your brand name, profile image as your brand logo, and add some information about yourself or your company. 

Instagram permits a maximum of 150 characters to make your Bio. you can include your website link and insert 1-2 hashtags relevant to your industry. 

These things help to show your profile more attractive that will engage Instagram users to follow your account. 

3. Share Valuable and Engaging Stories

The trending part of Instagram is it’s stories, and there are millions of trending stories live on this feed every day. Instagram stories appear only one day on the user’s screen. You can find these stories at the top of your screen when you enter the app. 

You can add GIFs, polls, questions, as well as hashtags in your posts. Also, Instagram offers the best feature to share your Instagram story on Facebook directly. Therefore you don’t need to share twice on both platforms. 

Here are some interesting reasons why you should use the stories feed. That is, 

  • It helps to increase your brand engagement
  • Frequently growing your website traffic 
  • Helps to maximize your Instagram reach

4. Follow Consistency and Post Regularly 

If you have great content to share on Instagram, but if you share your content when the audience is not active online. You will not generate your targeted audience, and also, your content will not reach a wider audience. 

Therefore, you need to know the right time when your audience is available online. According to the research based on the 10 million Instagram stories, a great time to upload posts from Monday from 7 AM to 4 PM. 

Moreover, you must post 1 or 2 content per day. If you share your content day by day, the audience will excerpt if you share your next post. It is also a great way to improve your stories. 

5. Work With Social media Influencers to Expand Your Reach 

Influencers play an important role in all social networks because they basically have a larger number of followers and highly engaging content. 

Most of the brand’s campaign with Instagram influencers to reach out to new fans and followers. 

If you want to increase your campaign to get more engagement for your posts, you can buy Instagram reach for your posts to present your profile more authentic and attractive. Even influencer marketing helps to increase the visibility of your posts all over the world. So, your posts get more engagement quickly based on the campaign.

6. Add Relevant Hashtags

Hashtags are responsible for your account reach, and it helps users to find and filter your content quickly. Instagram allows 30 hashtags per post, but less is more. The more hashtags you use, your posts will get a bad impression. So, you can use up to 5 to 6 hashtags per post. If you share a story relevant to your business, you can use branded hashtags like #business, #business marketing, etc.

instagram

A GREAT GUIDE TO INSTAGRAM: HOW CAN ONE MAKE THEIR FIRST INSTAGRAM REEL

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A new feature has been rolled out by Instagram named Reels to everyone. You can now make your own music videos within the platform itself. Reels on Instagram allow you to record short videos set to songs and editing the short video clips set to songs. It is so very much like TikTok. You can get Instagram Reels views with very much ease. Access the Instagram camera first for opening the camera by swiping from the primary timeline.you will see the options like the story, Live, and the newest feature Reels, at the bottom the camera, and the story feature and Live features are you already know about it. Toge started on the Instagram Reels. Just swipe over the Reels options. You can record video clips from the camera by yourself. And Instagram allows you to bind different video clips together by using the ed options. You can either select video clips from me your gallery or catalog or record the video clips within the Instagram camera.

INSTAGRAM REELS TOOLS

On the left of the screen, you will see some icons; they are the tools for your Instagram Reels, which will help you to set up the reels video clips to your whimsical specifications. The first tool on the screen is music; for a long time, music has become a part of Instagram, and this music tool allows you to select what songs or music to use from a huge licensed music library. The cool features are selected by the music, which allows people to scrub through the music by explaining the lyrics of which part of the music or songs is on. 

The second most used tool on Instagram reels is speed. This speed feature controls the speed of the video clips at any time at which clip you recorded is played back. You can record the video clips in regular timing but can change the speed of your video clips by using the speed option to speed up the video or slow down the speed of the video clips.

The third most Instagram Reels tool effects. Effects are less or more like the different types of filers you use on normal Snapchat or Instagram, but just with more elaboration. Effects can change the appearance of the video or adding some icons like flying to the video clips.

The fourth Instagram Reels tool is time. You can also set a timer for your film. The timer is nothing but a countdown; it will give you some time to get in the correct position before starting to record. You can also use the IG tools still now at the top of these tools, like stickers, drawings, and texts. You can add filters also when you are overviewing the Reels once before you are going to be upload. C

TikTok

TIKTOK GUIDE: OPPORTUNITIES FOR INFLUENCERS AND BRANDS

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TikTok is a social media network platform for video sharing, which is boomed firstly in China, entering some other markets around the world.  Especially, the TikTok platform allows the creators, also referred to as a user, to upload the vertical form short videos and edit and upload the vertical form short videos that are in the vertical form that is maximumly up to 60-sec long duration, a sound that set to background. These sounds are known as pop culture sort or voice over from movies, voiceovers from TV shows, or snippets of the songs. In addition to the sounds or music, users have other elements with a creative way that is available to them on that such app as stickers, quick cuts, filters, so that people can be used to make their video content. Also most of the users use it so that you can reach highest views by get TikTok views for record their own voices to their videos, and upload that voiceover, so that it can be used as a sound. 

 Video content goes virally, usually on the TikTok platform, which includes the routine of dance, which are developed by more people or one person to start and then only copied around the world with spins in creative ways. But TikTok is not just certainly about the dance routines. Much prettier than any other type of video content that you are used to watching on some other social media platforms can be found on the platform TikTok, within its creative, short, and unique platform. From the fashion tutorials, beauty tutorials, comedy skits, self-help videos, and kitchen hacks, you will not get struggle to search any type of video content on there in the raw ways that delivered you have not seen probably before. 

 The social media platform is all about authenticity and self-expression. Now the platform is being additionally used to fight the COVID-19 misinformation. They have just included an inline platform that features the users who can access the World Health Organization’s information. Gen z was initially thought to be the “generation of TikTok.” In 2019 September, the survey by the YouGov, “TikTok was most often used social media platform by the teenagers, particularly between the ages thirteen to seventeen,” said 2% of the US teens. We are now seeing much more millennials and Gen Z embrace the social media platform these days. Many celebrities are also joined TikTok recently. From Jack Black, Mariah Carey, Ashley Tisdale, J-Lo, Bella Hadid, and Jessica Alba.

instagram

EVERYONE SHOULD KNOW ABOUT INSTAGRAM FEATURES, TIPS, AND HACKS

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For many, Instagram is the favorite social media platform and not only for millennials and teens. Thirty-five percent of the adults online use Instagram, according to the fact of the pew research center. For example, compare that twitter has 24 percent. If you never want to miss any posts or videos on Instagram from your favorite creators or influencers, select to gain notification each time a particular user posts new videos or photos.   All you have to need to do is turn on your notifications for each and every creators individually.  For turning this notification to your user profile, then click on the three dots in the right-hand upper corner of the posts and then choose the menu to turn on post notifications. Just follow the same exact steps to turn off the notifications. Get more Instagram reach  for your posts growth from us.

  • For allowing the notification on android devices, first, you have to go to the “setting” option, then select “apps” and then “Instagram.” Then you have to choose the “show notifications” option.
  • For allowing the notifications on iPad or iPhone devices, go to the “setting option, next select “notification,” then select “Instagram” and next turn on the “allow notification” setting.

Here is a hack for an Instagram bio that should make your profile stand out from others. Beneath from your profile pic, you can add different emojis to the biodata.  You can use some special applications for copying fonts for your biodata. You can use atypical char for bio.  You can insert symbols and special characters through Instagram’s web client on laptop computers and desktop computers. The very easiest method of using the “symbol” insertion icon on Microsoft words. Then select your desired character or symbol and then copy it to your clipboard on your computer. Next, go to the Instagram homepage and then follow the steps as mentioned above to pasting your symbol or character into your bio’s part. Instagram would like you to create an account on Instagram for you and your business, so you can pursue the people and beautiful brands with the use of that.  Your coworkers, family, and friends might be the first group of followers to follow your Instagram account. Growing to integrate my audience takes more time than the audience who already Instagram the explore page is indicated with the magnifying glass icon. It is an entire platform community by the keyword and topics such as science,  style, fitness, and more.  The story is only around the stick for your fans to watch for 24 hours. 

Twitter

Tricks To Use Twitter To Construct Your Brand

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Twitter is an amazing platform to build your brand successfully and quickly. It is very useful for every marketer to get more relationships with experts and other followers for a certain period. Also, it allows you to reach a large number of people easily through tweets and retweets. In this article, here are some amazing tricks to construct your brand to use twitter.

Search More Words And Phrases  

Search more words or phrases related to your brand or product for the latest updated news for twitter. Suppose if you have a textile shop, you could search for something about textiles. Browser the latest section to see the latest textile-related tweets on twitter or search the top section to see the tweets are getting more awareness and getting more retweets. Also, see the top section to note which tweets get more retweets, likes, and comments. This trick is used to get more ideas to build your brand successfully and to reach your product for more people through the Twitter platform.

Add Thoughtful And Attractive Conversation 

Create or find tweets that have strong and truthful information about your brand. For example, if you are in a textile shop, you could post some attractive dresses, sarees, shirts, etc. Also, tweet some offers like buy one get one for particular clothes or something else. Post some tweets that get already more awareness This idea is very useful for getting more likes and engagement. Tweet some images and videos related to your brand to get more awareness. Tweet truthful content about your brand or business, you will be able to compete with other popular brands. This is very useful to get higher engagement and the best results can be achieved. 

Twitter Search

Twitter is the message sharing platform to all the twitter followers and users. Go to the twitter search and see the happenings right now to know more about the current trendings. Then find the best tweet connected to your business as you could retweet your twitter account or buy Twitter retweets for maximizing profit by getting a reach to most people. All social media offers more features. One of the best social media to grow your business and reach more followers is twitter. Then twitter offers the best feature that is a retweet. If you are starting a new twitter business or a personal account you can tweet 280 words phrases about your product or brand. You will be able to communicate with thousands of people at one time through twitter.

Don’t Be Argumentative 

Don’t argue with others’ tweets. Sometimes people post wrong information about general topics. Twitter has a very big social media platform, there are thousands and millions of people every day. So you could tell them the positive opinion about that tweet. Bring your comments like the right side of the story and tell them positive ways to correct our mistakes. Twitter also offers the feature like comments. Comments are the best section to bring more opinions about your tweet. They will help to find the users’ needs. Then you will be able to get the idea to make attractive posts then add that post like a tweet.